The UK’s number one brand growth expert has made a name for himself as the head of marketing for the Invasion Camp Group, transforming multiple organizations from niche services and movements into mainstream brands and events. He just launched his own media agency.
Alcock gained notoriety in the world of marketing and social media working alongside ‘Britain’s Best Boss’ Lee McAteer. At the famous company leader’s Invasion Camp Group, he played a pivotal role in the creation and growth of a number of now well established brands. As the head of marketing, he took on niche organizations such as WrestlingTravel and helped them grow into mainstream brands.
The two masterminds gained global attention for turning the Group’s office into the world’s largest adult ball pit, attracting the attention of over 200 million viewers all over the world. In 2019, Alcock gained mainstream traction once again after giving blunt interviews on the BBC about the state of the UK’s wrestling industry. His appearance on air was warmly welcomed and shared by viewers beyond the world of sports.
And today, Ross Alcock is writing his most important chapter to date. Launching and leading his own media agency, Ducking Media. Ducking Media specializes in helping blue chip organizations and sports teams gain substantial traction in the key demographic (18-30) through social media. Alcock uses his experience and vision to increase the growth of well established organizations beyond expectations, as well as transforming niche & scene conventions into major events.
With a futuristic approach to social media, he knows exactly how to pick up target groups delivers his clients the keys to the audience they dream of.
All around the globe
His creativity and contemporary, rather visionary approach has gained him a name way beyond the borders of the UK, leading to the opportunity of global travelling. Travelling, ideally combined with fishing, are the passions besides the media work in Ross Alcock’s life. Whenever he can, he spends time in Asia, the US or Canada, and his impressive exploits can be seen on his social media channels.